Social Media Design
Templates your team can run without calling me every week.
What is social media design?
A social media system is a small set of templates your team can run every week without me — a post frame, a speaker or profile frame, an announcement frame and a countdown frame, with the type sizes and safe margins already decided. One design job replaces a hundred one-off requests.
- Social media campaigns
- Instagram and Facebook creatives
- Carousels and stories
- Reels covers
- LinkedIn graphics
- YouTube thumbnails
01Deliverables
What you get.
- 01Template set for the post types you actually publish
- 02Type, colour and safe-margin rules that hold across every frame
- 03Urdu and Arabic handled as artwork so nothing reflows
- 04Feed, story and thumbnail sizes from one master
- 05Editable sources so your team can produce in-house
02Specs & files
Sizes, media and files.
| Item | Typical spec | Files you receive |
|---|---|---|
| Feed post | 1080 × 1350 portrait and 1080 × 1080 square | JPG + editable source |
| Story / reel cover | 1080 × 1920, key content inside the middle 1080 × 1420 | JPG |
| Thumbnail | 1280 × 720, title legible at 320px wide | JPG |
| Safe margin | 60px on feed posts so nothing is clipped by a crop | Guides on artwork |
Sizes vary by venue and vendor — specs are confirmed with your printer before artwork starts.
03Process
How it runs.
- 1
Audit
What you post now, how often, who makes it and where it breaks.
- 2
System
The smallest set of frames that covers ninety per cent of what you publish.
- 3
Pilot
Two weeks of real posts made from the system, adjusted where it fights the content.
- 4
Handover
Editable files, a short how-to, and the rules written down.
04Scope
Timing and terms.
Typical turnaround
1–2 weeks for a system, 24–48 hours for individual posts
Retainer
Monthly campaign work available for organisations publishing daily
Languages
English, Urdu and Arabic set as outlined artwork
Handover
Editable sources plus exported sets
Quotes are in PKR and depend on scope, sizes and deadline. Send the brief for a written quote within one business day.
05Proof
Where this has already shipped.
Social mediaHHIRS
Helping Hand Institute of Rehabilitation Sciences, Mansehra
Social mediaIslami Jamiat-e-Talaba
Islami Jamiat-e-Talaba Pakistan
PrintHHRD Mansehra
Helping Hand for Relief and Development, Mansehra
Event & expoIIUI
Islami Jamiat-e-Talaba, International Islamic University Islamabad
Founder & designerJahan360 Travel & Tours
Travel · Umrah · Air services · Study abroad
06FAQ
Common questions.
Why does Urdu text need to be artwork?
Urdu and Arabic depend on contextual letterforms and precise kerning that generic software substitutes badly. I set the type, correct it by hand and convert it to curves, so what you approve is exactly what publishes — on any machine.
Can my team edit the templates?
Yes. That is the point of a system. You get editable sources and a short guide covering what to change and what to leave alone.
Do you handle daily campaign volume?
Yes. Campaign NMIQ ran fourteen distinct asset types from one system, and the Islami Jamiat-e-Talaba set runs to more than thirty posts across four content streams.
Further reading
Guides for this service.
Review · PhotoshopReview · 9 min read
Photoshop for Posters and Social Media Posts: Where It Wins, Where It Doesn't, and How to Export
Resource · BriefsResource · 8 min read
How to Brief a Graphic Designer: What to Send, a WhatsApp Brief Template and How Revisions Work
Guide · EventsGuide · 9 min read