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Print Design

Built to survive the press, not just the screen.

Jinnah Vision School admissions flyer in Urdu with six benefit blocks over photographs of the campus and pupils.

What is print design?

Print design is design that has to survive a press. That means the right trim and bleed, 300 dpi at final scale, CMYK rather than screen colour, type converted to curves, and a file your printer can open. I build to your printer's spec sheet, so artwork goes through on the first attempt.

  • Posters and flyers
  • Brochures and booklets
  • Banners, standees and backdrops
  • Panaflex and large format
  • Business stationery
  • Certificates and invitations

01Deliverables

What you get.

  • 01Artwork at the correct trim with bleed and crop marks
  • 02CMYK separations, spot colours where the job needs them
  • 03Type converted to curves so nothing substitutes at the press
  • 04Large format built at 1:10 where file size demands it
  • 05Print-ready PDF plus the editable source

02Specs & files

Sizes, media and files.

Typical specifications for Print Design
ItemTypical specFiles you receive
Poster / flyerA3 or A4, 3mm bleed, 5mm safe marginPDF/X-4, CMYK
BrochureImposed to the printer's folding dummyPDF/X-4 + CDR
Standee2ft × 6ft or 3ft × 6ft, 3in base safe areaPDF + CDR
PanaflexAny size at 1:10, 300 dpi at final scalePDF/X-4

Sizes vary by venue and vendor — specs are confirmed with your printer before artwork starts.

03Process

How it runs.

  1. 1

    Spec

    Printer's spec sheet first: trim, bleed, resolution, colour profile, outline preference.

  2. 2

    Layout

    Hierarchy set for reading distance — a standee is read from three metres, a flyer from thirty centimetres.

  3. 3

    Preflight

    Bleed, minimum text size, rich blacks, overprint and image resolution checked.

  4. 4

    Press

    Files sent with a summary the printer can act on, and a proof reviewed before the run.

04Scope

Timing and terms.

Typical turnaround

3–7 days for a single piece, 1–2 weeks for a full kit

Revisions

Two rounds before preflight; changes after preflight restart it

Needs from you

Printer spec sheet, final copy, logos in vector

Handover

Press-ready PDF, editable source, fonts list

Quotes are in PKR and depend on scope, sizes and deadline. Send the brief for a written quote within one business day.

05Proof

Where this has already shipped.

06FAQ

Common questions.

What is bleed and why does my printer keep asking for it?

Bleed is 3mm of artwork extended past the trim line. Guillotines drift by a millimetre or two; without bleed that drift shows as a white sliver along the edge. Anything that touches the edge of the page needs it.

Why convert type to curves?

So the press cannot substitute your font. Once type is outlined, the shapes are fixed — critical for Urdu and Arabic, where a substitution does not just look wrong, it can change the letterforms.

Can you work from my printer's template?

Yes, and I prefer it. Send the template and spec sheet at the start and the artwork will drop straight in.

Further reading

Guides for this service.

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